Last Updated: December 29, 2017
Who may use the website?
The website is not intended for or designed to attract users under the age of 18. If you are under 18, you may not send us any personal information. The website is intended only for users from the United States. We cannot guarantee that the same privacy protections of the United States will apply to users from other countries.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address or other details to help you with your experience.
When do we collect information?
We collect information from you when you register on our site, subscribe to a newsletter, click on an advertisement from a third party site, visit any page of our website, fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, sign up for a free download, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To administer a contest, promotion, survey or other site feature.
- To ask for ratings and reviews of services or products
- To follow up with you after correspondence (email or phone inquiries)
- To sell products and services that may be of interest to you
Do we use 'cookies'?
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since every browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it's release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Facebook Conversion Tracking Pixel
Our website utilizes the Conversion Tracking Pixel service of Facebook Inc. (“Facebook”). This tracking pixel is a small piece of Java script code that we have embedded into each of our web pages. This piece of code allows us to follow the actions of users after they are redirected to a provider’s website by clicking on a Facebook advertisement. We use these pixels to record information about the way visitors use our website. This pixel records information about the user's browser session, which it sends to Facebook, along with a hashed version of the Facebook ID and the URL viewed.
Every Facebook user has a unique, device-independent Facebook ID that allows us to address and recognise users across a range of devices using the Facebook social network, so that we can address our visitors for commercial purposes using Facebook ads. The user information will be deleted after 180 days, until the user visits our website again. The collected data remain anonymous. This means that we cannot see the personal data of any individual user, and we will not be able to discover the identity of any individual user. However, the collected data are saved and processed by Facebook. We use the anonymous data from visitors to monitor and record the effectiveness of Facebook advertisements for our market research and advertising purposes.
We are informing you on this matter based on the information available to us at this time. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook’s Data Use Policy found here: https://www.facebook.com/about/privacy. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside of Facebook. Also, a cookie will be saved onto your computer for these purposes.
Only users over 13 years of age may give their permission. If you are younger than this age, please consult your parent(s) or legal guardian(s) on this matter. Please click here if you would like to revoke your permission: https://www.facebook.com/ads/website_custom_audiences.
Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users.
See more at: https://support.google.com/adwordspolicy/answer/1316548?hl=en.
We have not enabled Google AdSense on our site but we may do so in the future.
In addition to standard Google Analytics, we have enabled Google Analytics' Advertising features. These features include the following:
- Remarketing with Google Analytics
- Google Display Network Impression Reporting
- Google Analytics Demographics and Interest Reporting
- Integrated services that require Google Analytics to collect data for advertising purposes, including the collection of data via advertising cookies and identifiers
We will use the advertising cookies and identifiers to collect information about your personal demographics, which may include your age and gender. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on available here: https://tools.google.com/dlpage/gaoptout/.
California Online Privacy Protection Act
See more at: https://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf
According to CalOPPA, we agree to the following:
- Users can visit our site anonymously.
You can change your personal information:
- By emailing us
Does our site allow third-party behavioral tracking?
We allow third-party behavioral tracking through Google Analytics and Facebook Conversion Tracking Pixel service.
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.
We do not specifically market to children under the age of 13 years old. We do not knowingly collect personal information from any person under the age of 18.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you via email within 3 business days.
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions
- Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us at and we will promptly remove you from ALL correspondence.
- Follow the instructions at the bottom of each email.
This policy may be changed at any time at our discretion. If this policy is updated, we will post the updated version on this page of the website.